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Want To Retain Great Freelancers? Stop Treating Us Like Employees
How to manage a freelance workforce
The freelance workforce has been growing steadily for decades and it’s estimated that The Great Resignation will add 10 million more people to the self-employed. With more people than ever going out on their own, employers are able to access flexible, highly-skilled talent like never before.
This is benefiting them in HUGE ways.
Instead of having to pay for a top-tier expert full-time (or settle for the non-expert that you can actually afford), businesses (especially small businesses) can now hire elite talent for specific projects and tasks. This means you’re getting someone at the top of their game who you don’t have to develop, manage, and hand-hold in order to get the results you need.
Employers can also shop around and “date” freelancers instead of having to “marry” a full-time employee. Need your website designed but want to manage it yourself? Want someone to make you a slide deck but don’t need a full-time graphic designer? Hire a freelancer. You can have them do small, one-off projects and then form longer-term relationships with the ones you really like.
While employers are reaping these rewards, they’re also having to learn what it means to manage a freelance…
